Lorna dobson 1200 s420x420 q80 noupscale

Lorna Dobson

Broadcast Executive


My role is to work alongside the TV team, monitoring and buying airtime and liaising with individuals at other channels to be able to meet the targets for my campaigns. I’ve only recently started at Initiative so I'm still learning what the role entails but I love working with the Initiative bunch!

Cat or Dog:
Definitely Dog, I have two!

Death Row Last Meal:
My last meal would have to be spectacular. I’d start with a prawn cocktail, followed by nachos, then a Steak with chips, mushrooms, the lot! Finally I’d finish with a chocolate Brownie. Oh and a cheese board!

First Single Bought:
Steps- Tragedy

Years at Initiative: 1